6 Things You Must Do Before Sending Your Sales Deck To A Potential Client

6 Things You Must Do Before Sending Your Sales Deck To A Potential Client

Tips Moulik Jain
  Conversion could be one of the most important words in the business dictionary. When you send your sales deck to your potential client, you (im)patiently wait for them to revert back to you with an offer.     A lot depends on your sales pitch deck; it is your identity and the only portrayal of your brand that most of your potential clients will see. It is a very important document and needs to be created and designed very carefully. Your sales pitch deck needs to have just the right amount of information, communicated clearly and should look appealing to your audience.   Here is a list of 6 prerequisites before you send your sales deck to your potential clients.   1. What are your clients requirements? Your sales deck…
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3 Must Read Books For A Persuasive Presenter

3 Must Read Books For A Persuasive Presenter

Tips Moulik Jain
Books might be the old-school way of learning new tricks but they have always been a very efficient and reliable way. Book lovers who are looking to seek help from their hard or soft bound friends for their presenting issues would find these three titles very beneficial. These books have been selected on the basis of how powerful the content is and how helpful they have been to their readers gauged via the reviews they have received.     1. Improving Your Storytelling: Beyond the Basics for All Who Tell Stories In Work and Play” by Doug Lipman     This book covers the framework of the storytelling triangle that consists of the story, the teller and the listener. The idea is to create a relationship between these elements to…
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The 6 TO-DOs Before You Approach An Investor

The 6 TO-DOs Before You Approach An Investor

Tips Moulik Jain
Any business need a steady flow of money to help it grow and expand. At some point, a company requires an external input of money to help it proceed to the next level. It doesn’t matter if you are seeking for a Million USD in venture capital or a few thousands from your contacts, you need to nail down a few basics before you present your case.     Here are 6 prerequisites before approaching investors for any amount of money.     1. Get your team together: An investor is always concerned about your ability to execute your plan. The facilitators to any execution is the people behind it. Investors need to know they can trust you and your team, and hence they need to know your capability to keep your…
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How To Create Good Slide Layouts For Your Pitch Deck

How To Create Good Slide Layouts For Your Pitch Deck

Tips Moulik Jain
Often, we face the difficulty of trying to figure out how to arrange the text, images and infographics on the slides of a Pitch Deck to make them look professional and well organized.   Here is a guideline on how you could make your slide format more aesthetically appealing.       The First Slide   This is the slide that will cast the first impression on your audience, and will help them recognise who you are and what your presentation is about. Place your company logo, company name and the purpose of the presentation on this slide.         The Introduction   On this slide, you can explain what your company is about and what your Pitch is all about. This is the slide that will set…
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How To Create a Sales Presentation

How To Create a Sales Presentation

Tips Moulik Jain
To intrigue and fascinate your customers while trying to make a sales pitch, being unique and different while also effective is the core to success. With the ever booming market and tough competition around every corner, making your presence felt can be quite a challenge.     You could use these guidelines while trying to make your pitch to help you achieve better results.   1. Research the product or service:   Learn about the product you are selling inside and out, and keep abreast of any updates or new developments. Know how to use of the product, if appropriate. Assume that your client is unaware about your product or service and be prepared to discuss it in detail.       2. Know your Competition: Understanding your competitors will…
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How To Make A Good First Impression Before A Pitch

How To Make A Good First Impression Before A Pitch

Tips Moulik Jain
  You are well prepared for a pitch; have done all your homework, your pitch is well designed and your content is on point, but somehow, your impression on the investor is not very good and he suddenly doesn’t like you too much.       Not a very appealing scenario, is it? This can be prevented by following the pointers given below.   1. Be well Dressed Appearances matter-- especially when you are meeting someone for the first time, and there is a lot at stake. Wear an appropriate outfit which screams meticulousness, the ability to take on responsibility and professionalism. Here is a guide that will help you choose an outfit that is perfect for a pitch. 2. Smell good Pitch or no pitch, no one likes to…
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How to Calm Your Nerves Before A Pitch

How to Calm Your Nerves Before A Pitch

Tips Moulik Jain
  Do you feel too nervous to make your pitch? It is very common to have stage fear and it is understandable if you do not exude confidence right at the start of your pitch. There are, however, ways to make yourself feel more relaxed.     Go Well Prepared: Knowing your pitch inside out will give you the confidence to present in front of your investors. Good practice and preparation will ensure that your delivery goes as planned.   Meditate: Take a few moments to meditate. Close your eyes and try to forget your surroundings for a moment. This will help you slow down your heart rate and feel less anxious. Good Sleep: Being well rested helps you maintain your calm as sleeplessness and tiredness adds to anxiety. Remember…
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How to be Dressed to pitch your Startup to Investors

How to be Dressed to pitch your Startup to Investors

Tips Moulik Jain
  It is a quite confusing for an owner of a startup to know what to wear while pitching to an investor. It is common for founders to go to a pitch either overdressed or horrible underdressed and make some common mistake during making pitches, either can turn out to be harmful to the overall outcome of your pitch.   It is necessary to dress up just RIGHT to keep you comfortable and confident in front of your audience by calming your nerves before the pitch.     So how do you know what to wear for a pitch?   1.Context   You need to dress for your environment. Your first step would be to research about the investor. This would enable you to understand his preferences and what he would…
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How to Prepare Yourself For a Pitch?

How to Prepare Yourself For a Pitch?

Tips Moulik Jain
The prospect of delivering a pitch can be very unnerving and can give you bouts of anxiety and restlessness. You could spend sleepless nights pacing around your hall, wondering if your preparation is good enough. Boost your confidence with these tips to cast an impression on your investors and crack that deal!     Know your audience Do some research on the people you are going to present to. Get a brief idea about their background and interests. This will help you analyse the amount of explanation you will require to prepare. Too much explanation might bore them while too little would leave them confused. It would also help you make references that they can relate to, thus, helping you explain your point in a way they would understand.  …
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Tips to Improve your Pitch Deck

Tips to Improve your Pitch Deck

Tips Moulik Jain
A pitch deck should be a short and concise summary of your idea, your business plan, your company and contact details. It should hold all the information you would want your audience to know, without making them reach for their watches or zone out every now and then.   How you portray yourself is very important if you want the investor to take interest in you and your product. Your pitch deck will give them a glimpse into your potential.   Following these tips will help ensure that your audience is engaged and that your message is conveyed.   1. Less is more: Try to keep your written content to the point. It is very important to have short and crisp sentences as your audience will lose their attention with text-heavy…
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